You’ve a superpower in enterprise, and that’s honing in in your persona. For me, it’s all the time the Enneagram that I come again to for locating my finest content material concepts.
Creating content material will get an entire lot simpler whenever you cease forcing your self into another person’s technique and begin taking part in to your strengths. That’s the place your Enneagram is available in. Your persona already holds the clues to the way you create, join, and share your message finest.
This information is filled with content material concepts tailor-made to your Enneagram kind — serving to you create in a means that feels pure, aligned, and impactful.
Sort 1: The Reformer
For the mission-driven inventive who desires to make it higher.
You’re targeted on creating high-quality, intentional work that really helps individuals. You deliver readability and construction the place others really feel scattered. Your distinctive present is popping messy, overwhelming matters into organized, actionable content material individuals can belief.
Content material concepts for you:
- Every week of optimizing my inventive programs (so that they don’t need to)
- What’s truly price being a perfectionist about in enterprise
- How I set up my inventive course of in Notion
- A day in my life as a inventive who craves order however is studying to let go
- My go-to instruments for simplifying workflows with out sacrificing high quality
- Classes I’ve discovered from embracing “executed is best than excellent”
- Behind-the-scenes of how I refine my gives to higher serve my viewers
Sort 2: The Helper
For the service-first inventive who desires everybody to win.
You’re pushed by connection and genuinely need your viewers to succeed. Individuals come to you as a result of they know you’ll present up with coronary heart and thoughtfulness. Your content material present is making individuals really feel seen, supported, and cared for via each submit.
Content material concepts for you:
- 3 methods I give extra worth to shoppers with out burning out
- How I present up for my viewers even when my power is low
- Shocking my crew/shoppers/followers with one thing considerate
- Constructing a enterprise that looks like actual friendship, not transactions
- Sharing my favourite methods to nurture consumer relationships long-term
- How I create content material that genuinely helps and uplifts my group
- Ideas for setting boundaries as a helper whereas nonetheless staying heart-led



Sort 3: The Achiever
For the pushed inventive who turns every little thing right into a model second.
You’re goal-oriented, polished, and know the way to craft a message that converts. Individuals look to you for management, technique, and inspiration to stage up. Your superpower is creating aspirational content material that motivates and drives actual outcomes.
Content material concepts for you:
- A day within the lifetime of a inventive who’s all the time chasing the subsequent win
- How I create content material that builds credibility and drives conversions
- The inventive entrepreneur’s information to constructing a private model with intention
- How I ended performing and began creating from objective
- Sharing my content material creation programs for max effectivity
- My go-to methods for repurposing content material with out shedding momentum
- How I align my private objectives with my enterprise progress
Sort 4: The Individualist
For the emotionally-driven inventive with major character power.
You create from a spot of deep feeling and distinctive perspective. Your viewers is drawn to your authenticity, artistry, and the best way you flip peculiar moments into stunning tales. You excel at content material that connects emotionally and stands out as so that you.
Content material concepts for you:
- Easy methods to honor your inventive cycles with out guilt
- Sharing what evokes you in your metropolis this week
- My favourite rituals that maintain me creatively grounded
- Why it’s okay if not everybody will get your imaginative and prescient
- The story behind my favourite piece of private content material (and why it mattered)
- How I flip private experiences into content material that resonates
- Navigating comparability whereas staying true to my distinctive inventive voice
Sort 5: The Investigator
For the curious inventive who’s constructing from the within out.
You worth depth, analysis, and considerate creation. Your viewers trusts you to deliver perception, evaluation, and grounded views. Your content material present is taking complicated concepts and breaking them down into clear, beneficial assets.
Content material concepts for you:
- Minimalist advertising and marketing: doing much less, however doing it higher
- Documenting the analysis section of a ardour mission
- Breaking down what’s working in your content material technique this month
- Creating with intention vs. consuming — what modified for you
- Sharing my favourite analysis instruments and the way I exploit them in content material creation
- How I analyze tendencies with out shedding concentrate on my area of interest
- A deep dive into a subject I’ve been obsessing over these days
NEXT UP: BLOGGING TIPS FOR YOUR ENNEAGRAM TYPE
Sort 6: The Loyalist
For the regular inventive who’s quietly constructing one thing large.
You’re dependable, considerate, and all the time ready. Individuals look to you for trusted recommendation and consistency when issues really feel chaotic. You shine whenever you create content material that builds security, belief, and long-term relationships.
Content material concepts for you:
- Creating content material when visibility feels overwhelming
- The way you prep for a launch when overthinking every little thing
- Constructing unshakable belief along with your viewers or shoppers
- Offering a “secure container” in your corporation for your self and your group
- My methods for staying constant even when motivation dips
- How I create community-driven content material that feels supportive
- Breaking down my favourite programs for staying organized and regular



Sort 7: The Fanatic
For the playful inventive with too many concepts and never sufficient hours.
You deliver power, spontaneity, and enjoyable into every little thing you create. Your viewers loves your recent perspective and skill to make enterprise really feel thrilling. Your content material superpower is creating partaking, high-energy concepts that encourage motion (with out boring anybody).
Content material concepts for you:
- 5 spontaneous stuff you did this week (and what got here from them)
- The way you made your corporation versatile sufficient to suit your power
- Discovering peace with unfinished tasks (and selecting what issues)
- Dwelling like a inventive even when enterprise will get critical
- My favourite low-pressure methods to check new content material concepts
- How I stability construction and spontaneity in my content material planning
- A roundup of enjoyable, unconventional methods I maintain creativity flowing
Sort 8: The Challenger
For the highly effective inventive who builds empires however protects their peace.
You’re daring, direct, and never afraid to problem the established order. Individuals respect your management and look to you for sincere, no-fluff recommendation. You excel at creating sturdy, authoritative content material that sparks significant conversations.
Content material concepts for you:
- Setting boundaries with love (with out feeling unhealthy about it)
- Channeling sturdy opinions into highly effective model storytelling
- Advocating for your self as a inventive entrepreneur
- Your guidelines for constructing authority whereas staying true to your self
- How I navigate polarizing matters with confidence and respect
- Sharing my “non-negotiables” in enterprise and why they matter
- Classes from standing agency on my values, even when it’s unpopular
Sort 9: The Peacemaker
For the grounded inventive who desires concord in and out.
You deliver calm, considerate power into a loud on-line world. Your viewers appreciates your balanced, relatable method to enterprise and life. Your content material present is creating peaceable, grounding content material that invitations others to decelerate and mirror.
Content material concepts for you:
- What sluggish enterprise seems to be like in a quick world
- The way you stability ambition along with your want for inside peace
- Sharing your favourite “mushy productiveness” habits
- The way you simplified your weekly workflow in a means that feels true to you
- My method to creating content material that feels calm, not chaotic
- How I keep focus with out forcing hustle power
- Easy practices I exploit to reconnect with my why
Able to Create Content material That Feels Like You?
In case you’re executed attempting to maintain up with what everybody else is doing and desire a technique that really feels aligned along with your persona, that is your signal.
I assist creatives such as you construct advertising and marketing methods that really feel such as you — intentional, sustainable, and designed to play to your strengths.
→ Prepared for a content material plan constructed round your power? I’ve a pair mentorship spots out there the place we make content material consistency your default.
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